Back to work
Competitive Strategy
Mapping the Competitive Landscape of Generative AI
Tracking where the generative AI market was heading — and where Yahoo's own AI surfaces needed to differentiate.
- Tracked industry trends and mapped the competitive landscape of Generative AI products — including ChatGPT, Gemini, and other emerging players — to understand where the market was heading.
- Identified user migration patterns across competitors and used them to sharpen Yahoo's own product differentiation strategy.
How I Did This Analysis
Select a step to see how the work progressed.
Tracked industry trends
Followed product launches, positioning, and strategy shifts from ChatGPT, Gemini, and other emerging generative AI players.